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People
We bring together deep business insight and scientific rigor to create transformative AI technologies.
Igor Braga
Founder & Chief Scientist
Prior to modell.ai, Igor led data science initiatives and AI-driven products that supported sales and marketing strategy across diverse industries, including fintech (Nubank), consumer goods (AB InBev), healthcare (GSK), and energy (Ipiranga).
He also researched and developed a Marketing Mix Modeling (MMM) platform that became the foundation for a new venture (Media Hero).
His academic work includes collaborations with Dr. Vladimir Vapnik, one of the pioneers of the machine learning discipline.
READ THE FOUNDER'S LETTER
Collaborators
Laboratory of Computational Intelligence
Prof. Ricardo Marcacini
Dr. Rômulo Brito da Silva
João Victor de Castro Oliveira
FAQ
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What do you do?
We conduct AI research aimed at unlocking the technological breakthroughs needed for meaningful business transformation.
Explore some of the opportunities we’ve already identified and the research initiatives we are actively pursuing.
What is your product?
In a word: knowledge. While we plan to transform our research outcomes into products and services in the future—whether through modell.ai or strategic ventures—our core deliverable today is intellectual and technological progress.
Is modell.ai a consultancy?
Not exactly. While we currently offer limited consulting to companies exploring AI-driven transformation, our core mission is research & development.
Are you an incubator?
No. If anything, we might resemble an “idea incubator”, but even that misses the mark. We don’t shelter ideas—we rigorously test and discard bad ones as fast as possible.
Can I hire modell.ai to solve my problem?
If your challenge aligns with the opportunities we've already identified, let’s talk. If it’s outside that scope but you believe it’s transformative, get in touch—we’re always open to discovering new fronts.
How do you fund your work?
We apply for research and innovation grants. Over time, we plan to self-fund through the commercial application of our intellectual property.
Where are you based?
We’re based in São Paulo, Brazil, and registered under CNPJ 59.557.106/0001-33.
See also
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